“I’ve been told the ultimate pursuit is to find your “Flow” state and that this is accomplished by being in a place where what you are doing is highly challenging “hard to do”, has a high risk of failure and gives you a direct feedback loop. When I’m in a place where all three of these boxes can be checked, I feel a sense of peace. It feels like I’m in the right place and I feel alive. Working on Wolf & Shepherd given me these three things, it gives me “Flow”. Building innovative products as a young brand is hard work, bringing them directly to you through wolfandshepherd.com and our select retail partners gives us direct feedback into who you are and how we can support you, and sticking to your values and vision in such a competitive field like ours carries a ton of risk, but it’s where I feel at home. It’s where I (we) achieve our state of flow.”
Sincerely,
Justin Schneider
Founder + Co-CEO
